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Promote Your Site with Internet Radio

Internet radio is just broadcast quality
content being streamed over the internet.Lets face it in times gone by if someone
That  is  it,  nothing  more.wanted to listen to a certain broadcast on
the radio they had to tune in at a specific
There are 2 variations, and both aretime on a specific day. With most people
considered internet radio. One version isleading busy and hectic lives this is not
live content being streamed in real timealways possible and so savvy producers and
based on a time schedule, but in reality thatInternet webmasters are now producing certain
is not really necessary or cost effective forpopular shows and allowing their listeners
that  matter.access  24/7.
What I believe to be the next wave of usefulWhat  makes  Radio,  Radio.
marketing tactics using audio on the web, is
building a niche internet radio station whichThe aural elements we take for granted and
will have tremendous marketing and audiencedon't  think  about.
building potential. It will be in the
broadcaster's best interest to produceBelow are auditory elements we hear every
killer-archived content and post thattime we listen to commercial radio. They all
regularly to stream on demand for theircan be produced easily with sound editing
listeners.software, royalty free music, pro audio mics
and sound cards, Add some creative energy and
This is so easy and cost effective to do, andyou can have an internet radio station
does not require the live productionbroadcasting your creative content to the
techniques of traditional radio, nor the highworld. Listen to become familiar with the
costs and server infrastructure of live feedexamples  of  the  aural  elements  of radio.
internet audio streaming. Be aware live
streaming can be done through web companiesBelow is listed examples of radio style audio
such as or and many other others that haveproduction you can create yourself to make
the data centers to multicast audio streamsyour  niche  station
in  real  time.
Advertiser  Jingles
Internet radio needs only to be great audio
content available upon demand online, and IStation  Call  Letter  IDs
see it as an incredible opportunity for
marketers of niche products and services toSweepers  -  Bumpers
create to build audience or traffic to their
online  offerings.Production  Music  Beds
The model of radio has been working andVoice  overs
profitable for years. The only difference
between WABC radio and is they have anInterviews  -  Talk  radio
audience (akin to web traffic) and they are
pros at producing audience attracting audioAdvertisers  commercials
content that they broadcast 24 hours a day to
a limited area geographically. With your dotNiche Internet radio station examples online
com, and on demand radio streaming you cannow.
broadcast audience-attracting audio content
just as good as theirs, broadcast it on-  All  lawyers  radio
demand to anywhere in the world, and make
profits  with  niches  where  they  can't.All  soul  music  radio
Example: Fly fishing radio, Pottery artist's-  All  fitness  radio
radio, Swing trading radio, Hair coloring
tips radio, thousands of other possibleWhat is a great solution to host an internet
niches would fail horribly in traditionalradio  station?
radio broadcast models, but niches thrive on
the internet, and so does niche internetFlash is the best technology to stream
radio. Once the audience is built, if yoursarchived audio over the web because it is the
is not already, all the profitable techniquesmost common cross platform player, period.
of  traditional  radio  apply.Real Media and Windows Media are the formats
that allow live streaming, but I focused on
It would not be spam in an internet radioarchived, on demand audio in this article.
program to advertise and direct listeners toThe easiest method for hosting internet radio
online offers. You could run all the audiocontent  is
ads you want. But be careful, people are 1
click away from not listening. Yet, we areYou can do it all with the right equipment,
conditioned to hear, "This program is broughtthe right production software and a little
to you by XYZ advertiser" and 8 minutes oflearning  curve,  all  available  from
every hour, radio plays commercials, and you
could do the same on Internet radioHear you on the Internet!
programming.



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